Rewards Case Studies

Featuring top performing loyalty programs from the world's best brands

  • 3 Examples of Social Commerce Done Right

    3 Examples of Social Commerce Done Right

    For most people, shopping is and has always been a highly social experience. When you go shopping, you can model clothes for your friends to get their advice before making a purchase....

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  • How Lululemon Uses Lifestyle Marketing to Create a Strong Brand Community

    How Lululemon Uses Lifestyle Marketing to Create a Strong Brand Community

    Lululemon has transformed their business into a lifestyle brand. Discover which of their strategies are the key to building a brand community for your own small business.

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  • Rewards Case Study: Indigo’s plum PLUS Rewards

    Rewards Case Study: Indigo’s plum PLUS Rewards

    Growing up with a teacher for a mother, reading was never really a choice for me. I was going to learn to love reading and that was that. Lucky for me, that’s exactly what happened. I...

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  • 4 Loyalty Program Examples in Food and Beverage

    4 Loyalty Program Examples in Food and Beverage

    If there is one industry that lives and dies by repeat purchases, it's the food and beverage industry. The price tags are relatively low and margins are slimmer than other industries,...

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  • Important Elements of Every Successful Rewards Program  

    Important Elements of Every Successful Rewards Program  

    Before you create a rewards program, learn about the 7 super-important elements you need to include to maximize customer loyalty.

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  • Do Sephora's Loyalty Program Changes Weaken Their Brand Community?

    Do Sephora's Loyalty Program Changes Weaken Their Brand Community?

    Sephora's brand community is considered one of the best in the world, but have their recent program changes damaged their sparkling reputation? We examine the implications of their program...

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  • Rewards Case Study: PetSmart's Treats

    Rewards Case Study: PetSmart's Treats

    PetSmart finally started a rewards program, but is it for the dogs? We've done all the research for you so that all you need to decide whether the Treats program is actually best in show.

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  • Rewards Case Study: Kellogg's Family Rewards

    Rewards Case Study: Kellogg's Family Rewards

    From cereal to crackers and everything in between, Kellogg's has been a staple in many family's diets. However, does their Family Rewards program make it onto the menu? We take you behind the...

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  • Top 10 Customer Loyalty Programs of 2018

    Top 10 Customer Loyalty Programs of 2018

    2018 was a big year for customer loyalty programs, but what were the top loyalty programs of 2018? We've got the definitive list to give you the rundown.

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  • Rewards Case Study: Marriott Rewards

    Rewards Case Study: Marriott Rewards

    A great pool is only one thing the best hotels can offer their loyal customers when they travel. We took a closer look at Marriott Rewards to determine if this travel rewards program is worth a 5...

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  • 6 Loyalty Program Examples in the Beauty Industry

    6 Loyalty Program Examples in the Beauty Industry

    Loyalty program examples in the beauty industry. We share what works best for a loyalty program in the industry and provide examples for inspiration.

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  • How Packlane Transformed B2B with an Engaged Brand Community

    How Packlane Transformed B2B with an Engaged Brand Community

    Many people assume rewards won't work for B2B brands, but Packlane's PackPerks program tells a different story. We sat down with the Packlane team to find out how they built their own engaged...

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  • Rewards Case Study: Marks and Spencer Sparks Rewards

    Rewards Case Study: Marks and Spencer Sparks Rewards

    Marks and Spencer (M&S) is a historic retailer in the UK, and we investigate whether their Sparks reward program benefits their customers or leaves them more confused than delighted.

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  • Rewards Case Study: Ritual Rewards

    Rewards Case Study: Ritual Rewards

    Ritual Rewards is a social ordering service that rewards lunch-going employees for eating at local restaurants and cafes. We look at what parts of their program are sweet, and what parts are sour,...

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  • Rewards Case Study: Verizon Up Rewards

    Rewards Case Study: Verizon Up Rewards

    Verizon Wireless is one of the largest mobile carriers in the US, and reward their millions of customers through the Verizon Up rewards program. We look at the ups and and downs to see if it is...

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  • 5 Loyalty Program Examples in the Fashion Industry

    5 Loyalty Program Examples in the Fashion Industry

    The fashion industry is an attractive one, a well designed loyalty program can keep you ahead of your competition. Here are 5 great program examples!

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  • Rewards Case Study: Designer Shoe Warehouse

    Rewards Case Study: Designer Shoe Warehouse

    Designer Shoe Warehouse recently launched DSW VIP, the new DSW rewards program, and we look at the pros and cons to see if the shoe retailer truly treats their customers like VIP's.

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  • How Run Gum Empowered More Brand Advocates with Referrals

    How Run Gum Empowered More Brand Advocates with Referrals

    Run Gum is proof that referrals work! Learn how they overcame the challenge of educating the masses with a total rewards solution that empowered their existing community to share their product...

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  • Rewards Case Study: World of Hyatt

    Rewards Case Study: World of Hyatt

    Hyatt is one of the world's largest luxury hotel chains in the world, but do they have a rewards program to match? Find out the good, the bad, and the ugly about the World of Hyatt rewards program.

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  • 7 Outstanding Examples of VIP Programs

    7 Outstanding Examples of VIP Programs

    No matter the industry, VIP programs help complete a brand's customer experience. Learn how to build the perfect tiered program from these prime examples.

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